1.1 These Terms apply to your use of Circular. By accessing and using Circular:
you accept and agree to be bound by these Terms; and
where your access and use is on behalf of another person (e.g. a company), you confirm that you are authorised to, and do in fact, agree to these Terms on that person’s behalf and that, by agreeing to these Terms on that person’s behalf, that person is bound by these Terms.
1.2 If you do not agree to these Terms, you are not authorised to access and use Circular, and you must immediately stop doing so.
2.1 We may change these Terms at any time by updating them on Circular. Unless stated otherwise, any change takes effect immediately. You are responsible for ensuring you are familiar with the latest Terms. By continuing to access and use Circular, you agree to be bound by the changed Terms.
2.2 We may change, suspend, discontinue, or restrict access to, Circular without notice or liability.
2.3 Terms last updated: These Terms were last updated on 4 March 2022.
3.1 In these Terms:
Circular: means www.nowcircular.com, or such other site notified to you by us.
Content: means content, data, and information (including personal information) that is owned, held, used or created by you or on your behalf, and that is then stored, transmitted via, input into or displayed via Circular including, all content, data and information uploaded into Circular when you create a Rental Listing or Purchase Option.
Customer: means a verified Circular user that submits Rental Requests or rents Goods via Circular.
Goods: means the goods set out in a Rental Listing or Purchase Option.
Intellectual Property Rights: includes copyright and all rights anywhere in the world conferred under statute, common law or equity relating to inventions (including patents), registered and unregistered trade marks and designs, circuit layouts, data and databases, confidential information, know-how, and all other rights resulting from intellectual activity. Intellectual Property has a consistent meaning, and includes any enhancement, modification or derivative work of the Intellectual Property.
Listing Requirements: means that the Goods are:
consumer electronics;
new or like new;
of merchantability quality and fit for the purposes for which goods of the type in question are commonly supplied or for which the Merchant represents they are or will be fit;
safe and not toxic, polluted, contaminated, damp, mouldy, rotten or infested with parasites; and
not illegal or stolen.
Loss: includes loss of profits, savings, revenue or data, and any other claim, damage, loss, liability and cost, including legal costs on a solicitor and own client basis.
Merchant: means us or a person who has set up an account with Circular to list Goods for rental to Circular users.
Minimum Term: means the minimum rental term selected by the Customer when submitting a Rental Request.
Objectionable: includes being objectionable, defamatory, obscene, harassing, threatening or unlawful, in any way.
Payment Manager: means the payment provider we use in connection with Circular, currently Stripe: https://stripe.com/about.
Payment Method: means the payment method the Customer has selected on Circular to pay the Rental Fee and/or Purchase Price i.e. PayPal, credit card.
personal information: means information about an identifiable, living person, and includes personal data, personally identifiable information and equivalent information under applicable privacy and data protection laws.
Profile: means the publicly accessible profile of a Circular user which displays with ticks whether their name, date of birth, NRIC/FIN, address and mobile number have been verified by us.
Purchase Option: means an advertisement or post via Circular offering Goods for rental and/or purchase.
Purchase Price: means the purchase amount for the Goods set out in a Purchase Option.
Purchase Request: means a request by the Customer to purchase the Goods set out in a Purchase Option.
Rental Agreement: means an agreement directly between a Merchant and a Customer to rent Goods on the terms set out in the Schedule, unless otherwise agreed between the Merchant and Customer in writing.
Rental Fee: means the rental amount for Goods set out in a Rental Listing, including any fee the Customer agrees to pay in connection with the delivery of the Goods to, or collection of the Goods from, the Customer (if any).
Rental Listing: means an advertisement or post via Circular offering Goods for rental.
Rental Request: means a request by a Customer to rent the Goods set out in a Rental Listing.
Sales Tax: means goods and services tax, sales tax, value added tax or equivalent tax payable under any applicable law.
Service Fee: means the fees payable by Merchants to us in respect of Circular as agreed in writing between Merchants and us from time to time (if any).
Terms: means these terms and conditions titled Circular Terms and Conditions.
Transaction: means a transaction between Circular users to rent Goods or purchase Goods, including any Rental Agreement or the sale or purchase of any Goods pursuant to a Purchase Option.
Underlying Systems: means the IT solutions, systems and networks (including software and hardware) used to provide Circular, including any third party solutions, systems and networks.
User ID: means a unique name and/or password allocated to you to allow you to access Circular.
Verification Tick: means a tick on the Circular user’s Profile to show they are verified.
We, us or our: means Circular Now Pte. Ltd., company number 202108518R, a company incorporated in Singapore whose registered office is at 160 Robinson Road, #14-04, Singapore 068914.
You: means you or, if clause 1.1b applies, both you and the other person on whose behalf you are acting.
3.2 In these Terms:
clause and other headings are for ease of reference only and do not affect the interpretation of these Terms;
words in the singular include the plural and vice versa; and
a reference to:
4.1 Circular is an online marketplace, offering monthly rentals on tech products. Circular enables users to rent and/or subsequently purchase tech products at a low cost.
4.2 Except where we are the Merchant in a Transaction:
we act as an intermediary for Circular users to transact and are not a party to any Transaction; and
any interaction between you and another Circular user, including any Transaction entered into between you and another Circular user, is a matter directly between you and them only. Other than our obligations set out in these Terms, we are not liable to you for any failure by any Circular user to comply with these Terms or any other legal obligation.
4.3 We will use reasonable efforts to provide Circular in accordance with these Terms and Singapore law.
4.4 Our provision of Circular to you is non-exclusive. Nothing in these Terms prevents us from providing Circular to any other person.
4.5 Subject to clause 4.6, we will use reasonable efforts to ensure Circular is available on a 24/7 basis. However, it is possible that on occasion Circular may be unavailable to permit maintenance or other development activity to take place, or due to an event that is beyond our reasonable control.
4.6 Through the use of web services and APIs, Circular may interact with a range of third party service features. We do not make any warranty or representation on the availability or performance of those features. Without limiting the previous sentence, if a third party feature provider ceases to provide that feature or ceases to make that feature available on reasonable terms, we may cease to make available that feature to you. To avoid doubt, if we exercise our right to cease the availability of a third party feature, you are not entitled to any refund, discount or other compensation.
5.1 You must:
use Circular in accordance with these Terms solely for lawful purposes (including complying with any applicable law regulating unsolicited electronic messages); and
not resell Circular or make Circular available to any third party, or otherwise commercially exploit Circular.
5.2 To register with Circular, you are required to supply your name, your email address and a password.
5.3 When you create a user account, you have the option to verify your identity. If you wish to rent Goods on Circular, you must verify your identity. To verify your identity, you must supply your first name, last name, mobile number, date of birth, National Registration Identity Card (NRIC) or Foreign Identification Number (FIN), country, address, suburb, city and post code for the purposes of verification.
5.4 The information supplied under clause 5.3 will not be visible on Circular, and can only be viewed and updated by you on your personal dashboard. If we successfully verify your identity, Circular will display Verification Ticks on your Profile.
5.5 We may use your identity information to verify your identity in accordance with our privacy policy set out at
5.6 You must provide true, current and complete information in your dealings with us (including when setting up an account), and must promptly update that information as required so that the information remains true, current and complete.
5.7 You must keep your User ID secure and:
not permit any other person to use your User ID, including not disclosing or providing it to any other person; and
immediately notify us if you become aware of any unauthorised use or disclosure of your User ID, by sending an email hello@nowcircular.com.
5.8 You must obtain our written permission to establish a link to Circular. If you wish to do so, email your request to hello@nowcircular.com.
5.9 When accessing and using Circular, you must:
not impersonate another person or misrepresent authorisation to act on behalf of others or us;
not attempt to undermine the security or integrity of the Underlying Systems;
not use, or misuse, Circular in any way which may impair the functionality of the Underlying Systems or impair the ability of any other user to use Circular;
not attempt to view, access or copy any material or data other than:
neither use Circular, nor transmit, input or store any Content, that breaches any third party right (including Intellectual Property Rights and privacy rights) or is Objectionable, incorrect or misleading; and
unless with our agreement, access Circular via standard browsers and not by any other method. Other methods include scraping, deep-linking, harvesting, data mining, use of a robot or spider, automation, or any similar data gathering, extraction, monitoring or input method.
5.10 You are responsible for procuring all licences, authorisations and consents required for you to access and use Circular, including to use, store and input Content into, and display Content using, Circular.
5.11 You indemnify us against all Loss we suffer or incur as a direct or indirect result of:
any actual or alleged claim by a third party that any Content infringes the rights of that third party (including Intellectual Property Rights and privacy rights) or that the Content is Objectionable, incorrect or misleading;
your failure to comply with these Terms, including any failure of a person who accesses and uses Circular by using your User ID; or
any Loss arising from or in connection with an actual or alleged breach by you of any legal or regulatory requirements which occurs in connection with a Transaction or as a result of any other relationship established through Circular.
6.1 This clause 6 applies to Merchants.
6.2 Before you can list Goods for rent on Circular, you must set up a nominated bank account to receive Rental Fees. You must provide your bank name and bank account number, which will be sent to our Payment Manager through an API. We will not have access to this information and can only view transactions on our Payment Manager’s dashboard.
6.3 You must not list any Goods that do not meet the Listing Requirements.
6.4 On creating a Rental Listing or Purchase Option, you:
must provide accurate information on the Goods offered;
must disclose the Rental Fee and/or the Purchase Price (as applicable);
must provide any additional terms and conditions that apply to the rental of the Goods, including anything relevant to your insurance for the Goods;
must not include any Content that breaches any third party right (including Intellectual Property Rights and privacy rights) or is Objectionable, incorrect or misleading; and
warrant that you are the owner of the Goods or that you have authority to create the Rental Listing or Purchase Option and enter into Transactions.
6.5 All descriptions and information in a Rental Listing or Purchase Option must be accurate, complete, up-to-date and truthful to the best of your knowledge and belief.
6.6 You acknowledge and agree that you are responsible for providing and maintaining the Goods you list in accordance with the Listing Requirements.
6.7 If Goods become unavailable for any reason, you agree to remove or suspend the Rental Listing as soon as practicable.
6.8 If a Customer requests to rent a Good, you will receive a Rental Request via email and on your personal dashboard on Circular. You must respond within 48 hours of receiving the Rental Request. If you do not respond in this time period, the Rental Request will be treated as having been rejected by you.
6.9 Upon you accepting a Rental Request, a Rental Agreement is formed between you and the Customer.
6.10 If, after you have received or accepted a Rental Request but before you have provided the Goods to the Customer, you become aware that the Goods do not meet the Listing Requirements, you must:
inform the Customer as soon as practicable; and
cancel the Rental Agreement without charge or penalty.
6.11 If a Customer requests to purchase a Good under a Purchase Option, you will receive a Purchase Request via email and on your personal dashboard on Circular. You must respond within 48 hours of receiving the Purchase Request. If you do not respond within this time period, the Purchase Request will be treated as having been rejected by you.
6.12 Upon you accepting a Purchase Request and us collecting the Purchase Price from the Customer's Payment Method, all of your rights, title and interest in the Goods will transfer to the Customer such that the Customer will become the owner of the Goods, free and clear of all liens, security interests, encumbrances and other conflicting rights.
6.13 You must not:
complete or attempt to complete a Transaction with a Customer outside of Circular or otherwise seek to avoid the Service Fees; or
ask for or accept direct payment of the Rental Fee or Purchase Price by the Customer by any payment method other than payment through Circular.
6.14 You acknowledge and agree that you are responsible for all Rental Listings and Purchase Options that you post on Circular. Accordingly, you represent and warrant that any Rental Listing or Purchase Option you post, the acceptance of a Rental Request or Purchase Request, and the provision of the Goods to the Customer will:
comply with any agreements you have entered into with any third parties;and
comply with all applicable laws;
not conflict with the rights of third parties.
6.15 If we provide you with information about another Circular user, you agree that you will:
use the information only:
not disclose, sell or distribute a Circular user's information to a third party for purposes unrelated to the relevant Transaction.
7.1 This clause 7 applies to Customers.
7.2 To be able to rent or purchase Goods on Circular, you must successfully complete the verification process described in clauses 5.3 to 5.5.
7.3 You acknowledge and agree that you are responsible for reading the full Rental Listing, including the Rental Agreement, or the full Purchase Option (as applicable) before submitting a Rental Request or Purchase Request.
7.4 When a Merchant accepts a Rental Request from you, a Rental Agreement is formed and we will charge the Rental Fee to your Payment Method.
7.5 When a Merchant accepts a Purchase Request from you, we will charge the Purchase Price to your Payment Method. Upon us collecting the Purchase Price from your Payment Method:
all of the Merchant's rights, title and interest in the Goods will transfer to you such that you will become the owner of the Goods, free and clear of all liens, security interests, encumbrances and other conflicting rights provided that, if we are not the Merchant, we provide no warranty that this will be the case and accept no liability for any failure of the Merchant to comply with this;
the sale of the Goods to you will be deemed to be a sale of second-hand goods; and
you accept the Goods as-is, in their then-current condition.
7.6 By entering into a Rental Agreement with a Merchant and until such time as you purchase the Goods in accordance with clause 7.5 (if applicable), you warrant and represent that you will:
satisfy yourself that the Goods are suitable for your intended use;
take proper care of the Goods, including keeping the Goods safe and secure against loss, theft, damage or unauthorised use; and
not allow the Goods to be used by any person other than you, your employees or persons belonging to your household;
ensure that all persons who use the Goods:
not use or allow the Goods to be used for any unlawful purpose;
if any Goods are damaged, faulty or break down, immediately cease using the relevant Goods and notify the Merchant;
if any Goods are lost or stolen, immediately notify the Merchant;
not remove, deface or obscure, and not allow any other person to remove, deface or obscure, any marks of identification or ownership or registration on the Goods;
keep the Goods in your possession or control and not attempt to sell, pledge, charge, hire out or otherwise deal with the Goods;
not do anything that would invalidate the Merchant's insurance;
unless you purchase the Goods in accordance with clause 7.5, return the Goods:
not assign or transfer the Rental Agreement.
7.7 In the event you wish to extend the rental term for the Goods, you acknowledge and agree that this must be completed on Circular and not directly with the Merchant.
7.8 You must not:
complete or attempt to complete a Transaction with any Merchant outside of Circular; or
ask the Merchant to accept direct payment of the Rental Fee or Purchase Price or pay the Merchant by any payment method other than payment through Circular.
8.1 Unless otherwise agreed between the Merchant and Customer or set out in our
the Customer is responsible for any damage to (excluding fair wear and tear), loss or theft of the Goods for the period from when the Goods the Customer receives the Goods to when the Goods are returned to the Merchant or purchased by the Customer in accordance with clause 7.5, even where such damage, loss or theft is due to causes outside the Customer's control; and
unless the Customer purchases the Goods in accordance with clause 7.5, the Customer must fully compensate the Merchant for the replacement and/or repair (as applicable) of the Goods that is required as a result.
8.2 Each Merchant and Customer is responsible for arranging the necessary insurance for their risks under the Rental Agreement. We recommend that both Merchants and Customers confirm with their insurance provider that their insurance is appropriate for the Rental Agreement.
9.1 The Rental Fee as at the commencement of a Rental Agreement is as set out in the Rental Listing and is in Singapore dollars and includes Sales Tax.
9.2 The Merchant may increase the Rental Fees with effect from the start of any monthly rental period (but not during the Minimum Term) by giving 6 weeks' notice to the Customer. If the Customer does not wish to pay the increased Rental Fees, it may terminate the Rental Agreement on no less than 14 days' notice, provided the notice is received by the Merchant before the effective date of the Rental Fee increase. If the Customer does not terminate the Rental Agreement in accordance with this clause, the Customer is deemed to have accepted the increased Rental Fees.
9.3 The Purchase Price is as set out in the Purchase Option and is in Singapore dollars and includes Sales Tax.
9.4 We will charge:
where a Minimum Term applies, the Rental Fee for the Minimum Term;
where a Minimum Term does not apply, the Rental Fee for the first month;
and the Purchase Price, if applicable, to the Customer's Payment Method when the Merchant accepts the Rental Request or Purchase Request (as applicable). If the rental is extended, we will charge any additional Rental Fee to the Customer when the extension becomes effective.
9.5 Following our receipt of the Rental Fee or Purchase Price (including any additional Rental Fee for an extension):
we will issue a statement to the Merchant which sets out:
we will pay the net amount due to the Merchant. Payment will be made within 30 days of our receipt of the Rental Fee or Purchase Price.
9.6 If the Rental Agreement is cancelled under clause 6.10:
the Rental Fee paid (if any) will be refunded to the Customer;
if we have paid the net amount to the Merchant under clause 9.5b, we will either reverse the payment or debit the Merchant’s account for that amount; and
in some cancellation situations, the Merchant will be charged a credit card processing fee.
9.7 We may, by giving at least 30 days’ notice, increase the Service Fee from time to time. We will notify you of any increase and the effective date of the increase by emailing you at the email contact address that you have most recently supplied to us. If you do not wish to pay the increased Service Fee, you may remove your Rental Listings and/or Purchase Options and/or your account. If you do not remove your Rental Listings and Purchase Options before the effective date of the increase, you are deemed to have accepted the increased Service Fee.
10.1 Title to, and all Intellectual Property Rights in, the Content (as between the parties) remains your property. You grant us a worldwide, non-exclusive, fully paid up, transferable, irrevocable licence to use, store, copy, modify, make available and communicate the Content for any purpose in connection with the exercise of our rights and performance of our obligations in accordance with these Terms.
10.2 Without limiting clause 10.1, you acknowledge that we may use Content for our internal research, analytical and product development purposes, to conduct statistical analysis and identify trends and insights (on an anonymised and aggregated basis) and for our internal reporting requirements (and these rights will survive termination and expiration of these Terms).
10.3 You must ensure you have obtained all necessary consents for us to access, collect, hold, process and distribute the Content as described in these Terms.
10.4 While we will use reasonable endeavours to back up all Content stored using Circular, you must keep separate and regular back-up copies of all Content uploaded by you onto Circular.
11.1 Other than your Content, we (and our licensors) own all proprietary and intellectual property rights in Circular and the Underlying Systems, including all information, data, text, graphics, artwork, photographs, trade marks, logos, icons, sound recordings, videos and look and feel, and including any modification, enhancement or derivative work of any of the foregoing.
11.2 If you provide us with ideas, comments or suggestions relating to Circular or Underlying Systems (together feedback):
all Intellectual Property Rights in that feedback, and anything created as a result of that feedback (including new material, enhancements, modifications or derivative works), are owned solely by us; and
we may use or disclose the feedback for any purpose.
12.1 You must treat all information available and otherwise provided through Circular as strictly confidential, and may only use that information for the purpose of renting or selling Goods through Circular.
12.2 Confidential Information expressly includes contact details of each Circular user, but does not include any information already in the public domain, or independently known to you.
13.1 You are not required to provide personal information to us, although in some cases if you choose to not do so then we will be unable to make certain functions of Circular available to you.
13.2 When you provide personal information to us, we will comply with applicable privacy and data protection laws and with our privacy policy set out at 4 March 2022.
14.1 To the extent permitted by law, and without limiting our obligation, where we are the Merchant of any Goods rented or purchased through Circular, to supply those Goods in accordance with the Rental Agreement and (if applicable), clause 7.5, we have no liability or responsibility to you or any other person for any Loss in connection with:
14.2 All Transactions are carried out entirely at your own risk. We exclude to the fullest extent permitted by applicable law all liability for any Loss arising out of or in any way connected with any Transaction. This clause does not limit our obligation, where we are the Merchant of any Goods rented or purchased through Circular, to supply those Goods in accordance with the Rental Agreement and (if applicable), clause 7.5.
14.3 Without limiting clause 14.2:
15.1 To the maximum extent permitted by law:
15.2 Without limiting clause 15.1, we are not liable for:
15.3 Except to the extent permitted by law, nothing in these Terms has the effect of contracting out of any consumer protection law that cannot be excluded. To the extent our liability cannot be excluded but can be limited, our liability will be limited to SG$50.
15.4 To the maximum extent permitted by law and only to the extent clauses 15.1 and 15.2 of these Terms do not apply:
15.5 Clauses 15.1 to 15.4 do not apply to limit:
16.1 If, at any time you are not a party to a then-current Rental Agreement, you may cease using Circular by removing your account from Circular. If you do this, these Terms and your right to access and use Circular will terminate immediately.
16.2 Either party may, by notice to the other party, immediately terminate these Terms and your right to access and use Circular if the other party:
16.3 Termination of these Terms does not affect either party’s rights and obligations that accrued before that termination.
16.4 Clauses which, by their nature, are intended to survive termination of your right to access and use Circular, including clauses 10 to 15, 16.3, 16.4 and 18.2.
16.5 Subject to clause 16.3, no compensation is payable by us to you as a result of termination of these Terms for whatever reason, and you will not be entitled to a refund of any amount that you have already paid to us.
16.6 Without limiting any other right or remedy available, we may restrict or suspend your access to Circular if we consider that you or anyone acting on your behalf or using your account have:
Circular users are encouraged to resolve disputes between themselves. Dispute resolution is the sole responsibility of the Merchant and the Customer. If required, Circular will assist the parties by providing information about the Rental Listing, Purchase Option or Transaction to reach an amicable resolution in all disputes. Except where we are the Merchant in a Transaction, you acknowledge that Circular is not responsible for dispute resolution.
18.1 If we need to contact you, we may do so by email or by posting a notice on Circular. You agree that this satisfies all legal requirements in relation to written communications.
18.2 These Terms, and any dispute relating to these Terms or Circular, are governed by and must be interpreted in accordance with the law of Singapore. Each party submits to the non-exclusive jurisdiction of the Courts of Singapore in relation to any dispute connected with these Terms or Circular.
18.3 We are not liable to you for any failure to perform our obligations under these Terms to the extent caused by an event that is beyond our reasonable control.
18.4 You may not assign, novate, subcontract or transfer any right or obligation under these Terms without our prior written consent, that consent not to be unreasonably withheld. You remain liable for your obligations under these Terms despite any approved assignment, subcontracting or transfer.
18.5 No person other than us and you has any right to a benefit under, or to enforce, these Terms.
18.6 Except as expressly stated otherwise in these Terms, any variation to these Terms must be in writing and signed by both parties.
18.7 For us to waive a right under these Terms, that waiver must be in writing and signed by us.
18.8 If any part or provision of these Terms is or becomes illegal, unenforceable, or invalid, that part or provision is deemed to be modified to the extent required to remedy the illegality, unenforceability or invalidity. If a modification is not possible, the part or provision must be treated for all purposes as severed from these Terms. The remainder of these Terms will be binding on you.
18.9 These Terms set out everything relating to your access and use of Circular and supersede and cancel anything discussed, exchanged or agreed prior to you agreeing to these Terms. The parties have not relied on any representation, warranty or agreement relating to Circular that is not expressly set out in the Terms, and no such representation, warranty or agreement has any effect from the date you agree to these Terms.
1.1 These are the standard terms that apply to the Rental Agreement between the Merchant and the Customer, unless otherwise agreed between the Merchant and the Customer.
1.2 Capitalised terms used in this document have the meanings given in clause 3 of the Circular Terms and Conditions.
2.1 The Customer warrants that it has reviewed the Rental Listing description and satisfied itself that the Merchant’s Goods are fit for the Customer’s purpose.
2.2 The Customer must, and until such time as the Customer purchases the Goods in accordance with clause 7.5 (if applicable):
3.1 Unless the Customer purchases the Goods in accordance with clause 7.5, legal and beneficial ownership of the Goods remains with the Merchant at all times. The Goods will be deemed at all times to be personal property, whether or not they may be attached to any other property.
3.2 Until the Goods are returned to the Merchant or title to the Goods passes to the Customer in accordance with clause 7.5, the Customer must:
3.1 The Customer must promptly provide all information, and do all things the Merchant may reasonably consider necessary or desirable (including the execution of any further documents), to protect and perfect any security interest that arises under the Rental Agreement to ensure that any such security interest is, and remains, fully effective and with the priority that the Merchant requires.
3.2 The Customer must immediately notify the Merchant if the Goods have a lien, security interest or encumbrance attached or are threatened with seizure. The Customer must indemnify and hold the Merchant harmless against all Loss caused by such action.
3.3 If the Customer is in breach of the Rental Agreement (including by failing to pay any payment to Circular when due), or on termination of the rental or the Rental Agreement for any reason, the Merchant or its agent will be entitled to enter upon the Customer’s premises at any reasonable time and repossess the Goods.
Unless otherwise agreed between the Merchant and Customer or as set out in the
5.1 The maximum aggregate liability of the Merchant under or in connection with the Rental Agreement, whether in contract, tort (including negligence), breach of statutory duty or otherwise, must not exceed the Rental Fees paid by the Customer.
5.2 Except for the Customer’s liability to pay the Rental Fees, neither party is liable to the other under or in connection with the Rental Agreement for any loss of profit, data, savings, business, revenue, and/or goodwill, or any indirect, consequential, incidental or special loss or damage of any kind.
5.3 Where the Customer is, or represents that it is, renting the Goods for the purposes of trade, the parties agree that:
5.4 Where the Customer is a consumer, nothing in the Rental Agreement has the effect of contracting out of any consumer protection law that cannot be excluded. To the extent the Merchant’s liability cannot be excluded but can be limited, the Merchant’s liability will be limited to the Rental Fees paid by the Customer.
5.5 Neither party will be responsible, liable, or held to be in breach of the Rental Agreement for any failure to perform its obligations under the Rental Agreement or otherwise, to the extent the failure is directly caused by the other party failing to comply with its obligations under the Rental Agreement, or by the negligence or misconduct of the other party or its personnel.
6.1 If the Customer has rented the Goods for a Minimum Term:
6.2 If the Customer has not rented the Goods for a Minimum Term (i.e. on a pay-as-you-go basis), the Rental Agreement will continue for successive months until a party gives at least 7 days’ written notice to the other party that the Rental Agreement will terminate at the end of the then-current billing month.
6.3 The Merchant may terminate the Rental Agreement by notice with immediate effect if:
6.4 If the Merchant terminates the Rental Agreement under clause 6.3, the Customer indemnifies the Merchant against, and must pay to the Merchant upon demand, any Loss suffered or incurred by the Merchant whether arising directly or indirectly from the Merchant acting to recover any Goods rented or Rental Fees payable by the Customer.
6.5 Expiry or termination of the Rental Agreement does not affect each party’s rights and obligations accrued before the termination or expiry date.